16 December 2009

Product and Process

Most musicians I have met (myself included) do it because they love the process. Making music is reward in itself. But we can not overlook the fact that, as musicians, we create products. Our compositions and recordings (the remnants of the music-making process) are what the rest of the world sees when they see us.

Is it possible to focus on creating a good product and still appreciate the process? Or do we lose our joy when we begin to concentrate on making a successful product? Is there a happy medium?

I will not pretend to know the right answer to these questions. I suspect (and encourage) that the answer is different for everyone and every project.

No two projects are the same, and I have worked on some with a very strong 'product' focus and some with a 'process' focus.

Interestingly, I thoroughly enjoy the process of the product-oriented projects, though they usually include more stress including deadlines and 3rd party approvals. And the products created from the process-driven projects are always interesting and sometimes remarkable.

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